How To Develop A Successful Business Plan

Make Sure You Have A Business Plan

The first point to keep in mind about business plans is… have a business plan! This may seem obvious but is overlooked. Many people start businesses without a plan; sometimes it can come from sheer bravado, thinking “I don’t need a plan”, or alternatively you might hear “It’s all inside my head, that’s my business plan”. The reality is no matter how much you work with things in your head, no matter how confident you may be and how much you think you already have a great vision for your business, there are so many great reasons why you should get it down on paper.

Most of all if you are seeking funding for your business, it will be absolutely crucial to go along and show someone an actual plan, because there will be very few people who will loan you money on the basis of what’s just in your head. So it’s pivotal to have a plan and be committed to preparing that document. If you are someone who shies away from planning, or you don’t like writing or preparing documents, nevertheless you are going to have to force yourself on this occasion. I say that because it is such a key document for the future success of your business, such a tool throughout its development to return and refer to.

Have An Overall Vision

When writing your business plan it is really important to have an overriding vision of what your business is going to do, what it is going to be, and what you want to achieve. Very often it is tempting to get straight into the technical details, the monetary concerns, financial matters, where you will be sourcing supplies, etc. Now all these things will be vital in your business plan, but it has to be held together by a coherent, broader vision.

Remember the proverbial expression ‘not seeing the wood for the trees’? You need to see the ‘wood’ first, then delve in and start examining the individual ‘trees’, meaning the individual items which you will be breaking down later. So a great point is to make sure that you have that overarching vision – and if you cannot find one, then maybe it is an indication that you are obsessing on a few technical aspects that do not necessarily make up a whole business as you had imagined it. A business that makes sense and is going to be sustainable in the future is one that has that clear vision within which all the smaller parts contribute to make it successful.

Contextualise Your Budget

Of course your budget will be extremely important. But sometimes people sort of pluck figures out of thin air, not giving it the context it needs in the business plan to make real concrete sense of how that budget is going to work.

So it is crucial that every time you mention financials in your business plan, to really give them the correct context. When I have worked with clients in developing business plans, there has been a budget or amount set aside for example to be spent on marketing, which has been decided a bit arbitrarily. I mean with no real research, no understanding of what that amount needs to be spent on, and what that budget will truly achieve. It seems to have been put there to fill the need to attribute a certain sum to marketing.

Make sure you are researching each point of your budget, make sure that you are giving it context and it makes proper sense within your overall plan.

Don’t Make Assumptions About Customers

To be an entrepreneur does require plenty of self-confidence, sometimes almost a bloody-minded determination to make your business work. But this confidence spilling over into thinking that you know what ‘the market’ wants can be dangerous, without checking that it’s true. You need to do your research that the market does ultimately want what you will be offering, whatever products or services you will be selling.

That is a great thing to make sure you have in your business plan, that your business will be built around those real customer wants. Do not make callous assumptions, or statements like “I know what people want”, “People are going to love this”, and so on. Have you done your research? Do you really know that the people you will be targeting want your product / service, and crucially do they want it AT THE PRICE that you will be offering it at? Whilst confidence in your plan is fantastic, you must make sure that it does not lead you down a blind alley along a path that is not desired by your target market.

Don’t assume what customers want, do your research and make sure that is clear from the start in your business plan.

Research Your Competitors (But Don’t Copy!)

Every business plan should focus a lot on the business’s potential competitors, because research and analysis of the competition effectively gives you plenty of useful information. It may guide you as to where you should be advertising and marketing, or certain strategies to use or ones to avoid because you see they have been used unsuccessfully by others.

I often see people split into two camps. On one hand those who almost ignore competitors in their business plan, because they do not want to think about the issue yet and feel so confident they have a great idea for the market regardless. But I recommend not being overconfident when it comes to competitors. They are still there for a reason, they are still around and in business for a reason, so view them with that in mind.

I teach that you should seek to learn from competitors; obviously never copy another business’s idea or what they are doing, but you can absolutely learn from their mistakes or see what they are doing and discover ways to improve it. All of that analysis belongs in your business plan: make sure you have your competitors under the microscope and make sure that is a solid chunk of your plan. That is some of the best research and information you will gather about what will make your business successful in future.

Be Prepared For Risks

It is a fact of life that any new business or enterprise has a degree of risk attached to it. Therefore it is important for your business plan to analyse and calculate that risk, showing how you will engage with it. There is no business plan out there that is risk-free, but very often where the risk is higher then the rewards will be as well.

What should come into your business plan is how you assess it, how you foresee anything occurring that could have an adverse impact and how you would deal with it in the right ways. If you are looking to obtain funding from a bank or people you know, it is essential to show what the risk factors are in the proposed business and how you plan to defend against them.

It could be, for example, the risk of a change in the economic environment – what are your contingency plans for that in terms of dealing with such a situation? There may be many other risks as well specific to your particular sphere of operation, but that ability to plan ahead for all scenarios makes for a robust business plan. When I have received business plans, the very best responses come from people who have looked at the risks and have an answer for every question. What you never want is to throw a scenario at your plan and have to answer “I don’t know what I would do in that situation”. You want to plan for every possible contingency, and certainly all the major risks to the ongoing success of your business.

Obtain Feedback On Your Plan

When writing a business plan you sometimes end up locking yourself away. You might have unique ideas which lead you to seek some isolation and secrecy, or if you are going to be a sole trader you may only have one person to consult namely yourself. But it is fantastic to try and get broader input on your business plan – whether from a professional, or simply from friends and family whom you trust. I say that because of course you need to be careful with commercially sensitive ideas, as you do not want to pass your plan on to someone in the pub who then starts your idea before you across the road.

But do not be too paranoid, make sure you are showing it to people you trust, whose feedback you welcome and can be genuinely useful in guiding how the plan takes shape. Very often when working as individuals we get very close to certain details and miss out a big thing that has slipped your mind. You can concentrate so much on essential financials and supply logistics, but overlook other issues like marketing or opening times. By showing the plan to someone you trust, they can have a look and see what might be missing or worth developing more. Getting that valuable second opinion on how robust your idea is will put you in a much better position to start and keep going successfully.

How Ego Can Make You Broke In Your Business & Spirit

Aside from the fact that ego stands for Edging Greatness Out, I’m going to bridge the gap of ego and brokenness for you.

But first a little back ground on the origin of ego…

…When we say “I” we are referring to our Ego. It is our perception of ourselves.

Egos are only different on the surface from person to person but deep down they are all the same.

Here is what I mean by that.

Ego is constantly struggling for survival. The concept of “I” can not survive along with the concept of “others.”

When we criticize another group or individual it makes us feel superior. That is our ego hard at work creating separation.

Even criticizing other people’s unconsciousness is not to be judged so that you feel superior. This is something I struggled with as I made my journey into awareness.

Like criticizing, complaining is a story that our mind makes up that supports our separation from others as well. Complaining or creating negative labels about others creates more separation and it is the ego supporting this “separate” mentality.

Obviously you are starting figure out, that with out this separation the ego can not survive.

Resentment is the next level of complaining. When you resent things about others no matter what it is, your ego loves it. It creates more separation from others and supports the ego even further.

We have a dysfunction of our collective consciousness when we judge while going through the process of becoming aware. That simply means that you can not tap into the collective conscious if you’re judging others who are a part of that collective consciousness.

The more “me” or “I” in my language the more dysfunction and the more I support my ego. Most have an unconditioned unconsciousness. Non reaction to their unconsciousness is critical.

So be patient with others.

Respond to situations don’t react.

So the $97,999.98 questions is this, how often can we focus on being more conscious & aware?

Well that is the real question now isn’t it?

Just realize the ego does not like change and it will pull many tricks to keep you from your awareness.

Awareness and ego can not co-exist. Struggle is the ego resisting change. Be IN the moment.

Are you resisting as you read this or maybe even offended?

That would be your ego.

People who are easily offended never run out of ways to be offended. They are addicted to being upset or angry. Through reacting to these concepts they re-enforce their ego’s survival.

Much in the way that people react to the idea of a home based business and that they are scams, pyramids or the such. This would be their egos in play. They get to be right, there for their ego keeps them from change.

The ego wants to make others wrong so we are right. As I’m sure you are starting to understand, you can respond to these kinds of situations by being objective about the situation rather than reacting.

Investigate your past grievances but realize the past has no power in keeping you from being in the moment unless you choose to let it. Other wise “I love you” is my favorite let it go phrase now.

It all comes full circle for me when I remember the saying, “let go and let god.” I choose to relate this to, “be one with the collective consciousness.”

I believe that to be a fact.

The other acronym for ego is Edging God Out…

So how does all of this have to do with your finances or lack there of in your business?

With all of that separation the ego creates, how can you possibly connect with the right people in order to grow your business abundantly?

Network Marketing is all about attraction. If you’re not attracting the people you want, look at why they possibly are not attracted.

I’ll let you marinate on that one.

You can go to http://www.empowerment-4-life.com for some answers when you’re done.

Abundance Challenges? Frustrated? Need a New Outlook?

If you don’t think abundance challenges take work, then don’t bother to read this, you’ll be wasting your time. I don’t like wasting my time and I prefer to work with people who recognize there is more than one way to grow an MLM business, and if it means stepping out of their comfort zone to get results; so be it, they are willing! Too many people have failed because they don’t know the game their subconscious is running. Everyone has heard the statistics about people who win the lottery… 95% of them are broke again within three years! That’s the workings of the subconscious programs running their thinking.

What about women who get into relationships with men who beat them? They seem to only find women beaters over and over. Their subconscious is running the show. Do we do this to ourselves consciously? Of course not. And, I don’t want to see you impair your MLM business when I can help you avoid it. If you really want to make scads of money, what happens if, I’m right?

Then it’s time to look into self-help. Yes, self-help. Find a self-help program that doesn’t get you psyched up only to let you down. And doesn’t make you drudge up old painful memories. It should clear out the old programs and help you put in new ones; like: I deserve to be wealthy in my MLM business, have outstanding relationships and a perfect life. No pain, just gain! Sound good? Now, I know how to recognize and get rid of subconscious programs before they sabotage me and my MLM business. You can learn this, too. I’m just making you aware of why people live ground hog day their entire lives.

Now to the nitty-gritty. A personal story: when I was around 13 I enjoyed singing and joined glee club in junior high. My goal was to be in the coir (a kids dream). But this kid was shy to the point of being backward, and when the teacher would make us sing the scales in front of our peers, I would die inside. Actually, I was a pretty gifted singer and could cover three octaves and was classified high soprano. At the end of the year, the teacher was quite agitated because someone was off-key! Oh yes, it was me.

I’m a girl, my voice isn’t supposed to change! But it did and I was called out and humiliated in front of the entire group. In public, since then, I have never been heard singing. The sub-conscious program: I’m a dreadful singer, no one wants to hear that squealing, I should just keep quiet and make-believe I’m singing, I give people migraines, I have a hideous voice. It must be the truth because that’s what the teacher said! Oh thanks, teach! Good thing she wasn’t my MLM business up-line!

Now there’s a precise example of how negative programs are downloaded into our subconscious. Sadly, most of the programs we “take in” are much more subtle, and we aren’t even aware of the fact that we are being programmed! I still don’t sing, not even in the shower. Even though I am aware of the program, my voice has never recovered! But the most awful thing I accepted from that experience was: “don’t set goals, you’ll just get disappointed.” Kind of tough if you have an MLM business!

Almost all of what I’ve been through in life has been experienced by a friend, family member, or I saw it on television or in the movies. Hey, do you think I could have gotten any of my negative programs from them? I don’t fault anyone, it’s a fact of life. I do take accountability and choose to do something about all my disrupting programs! Fortunately my family knew nothing about MLM business. Can you imagine what kind of negative programming I would have picked up there?!

You may know the definition of insanity is… Acting like you have always acted and expecting a different result. Like, looking in the fridge and expecting some new food to appear before you go shopping! I put a little twist on a common saying: if you always think the way you’ve always thought, you’ll only get what your subconscious has bought! This doesn’t mean anything is wrong with you or anyone else. However, ask yourself: “do I see any repetition in my life and/or my MLM business?” “Could it be a downloaded program?”

I promise I was even more doubtful than you probably are. Give yourself the opportunity to have a pristine, joyful, gratifying, incredibly wealthy, life of prosperity in every sense of the word. Give yourself the advantage of doing some research and go from there. Relax, most programs today aren’t any of those sentimental “pour your heart out stuff”. They are enjoyable, quick, effectual, even fun! Do yourself a huge favor and try something different! That is… Unless you don’t want astounding healings, incredible success and wealth, and powerfully loving relationships not to mention a productive MLM business.